Consider going premium (even if you don’t use Trickle regularly?!)

Achim Rothe
03 Jul 2020

Note: This article is about Trickle Premium. We are currently transitioning to a Freemium model that will enable us to make Trickle a self-sustaining lifelong learning platform. It will take us a few days to enable payments — until then everyone gets the benefits of a Premium subscription.

If you’ve arrived at this page it’s probably because you are asking yourself one the following questions:

  1. What is the difference between a premium subscription and a free account?
  2. Why pay for Trickle when you can just use it for free?
  3. Are the current Trickle features convincing enough for you to put money on the table?

Trickle will always have a free version

Trickle has a free option by design. It can be used indefinitely and offers a similar learning experience to a premium account. Trickle’s mission is to make lifelong learning effortless and accessible for as many people as possible. A person’s financial situation should not keep them from using Trickle. On the contrary, we think Trickle can be part of the solution. Lifelong learning has the power to enable personal growth and financial freedom. So we’re working hard to make Trickle one of the key components in everyone’s lifelong learning toolbox.

Premium is an investment in yourself and in Trickle

So what makes Trickle Premium better than the free version? This may sound counterintuitive, but it’s not necessarily the additional drips and features that you’ll get when you subscribe. 

Here’s what makes premium worth the money: 

We designed Trickle to help you be a self-directed lifelong learner. But your success depends entirely on your commitment to making learning a daily habit. If you do succeed, learning becomes effortless and you can learn anything. Subscribing to Trickle Premium is a commitment to lifelong learning. Having skin in the game will increase the likelihood that you will succeed in building a learning habit. 

In the early days of the internet, people expected things to be free. But we’ve since learned that “free” often comes at a cost. The drive to provide free products led many companies to develop business models that are ad-funded, based on monetizing user data, or both. These business models lead to distorted incentive structures because users are no longer the customers — they become the product. Paying for a product or service creates a win-win situation for users and for the companies that serve them — it keeps everyone’s incentives aligned. 

At Trickle, we want to have the foremost commitment to serving you as our customer. We believe that the field of learning requires an elevated level of trust that makes ad-funded models inappropriate. We need your support to grow and improve Trickle in the long run, so we can keep Trickle ad-free and focused on creating the best possible learning experience for you.

Did we mention that you set your own price?

When signing up for Trickle Premium you set the amount you want to pay. The convenient slider in our premium checkout allows you not only to set your own price, but you’ll also get a sense of how much of an impact your contribution is going to have.

No matter which price you chose, you will become a premium member. Your contribution level has some impact on your available features, but it makes a much bigger difference behind the scenes. 

With any contribution, you’re helping us keep the servers switched on. At higher levels, you’re supporting the growth of Trickle into the platform that we envision, including supporting our authors. We hope this model enables anyone to make a contribution that suits their personal financial means to the platform and to the community. 

Support our mission to make lifelong learning effortless

You’ve arrived at Trickle in a very crucial time: early! Trickle is still young and vulnerable. Your actions are going to have a big influence on how Trickle develops. We started Trickle with the vision of making lifelong learning effortless. We’re convinced that Trickle can be a powerful tool that leverages the wealth of available knowledge in the digital age and helps you adapt to the challenges of an ever-changing world.

Trickle will continue to develop and we know it’s still rough around the edges. We’ve got so many things we want to improve. We also have a clear vision for how Trickle evolves into an amazing product that makes lifelong learning effortless. The Trickle you see in 2020 is our first release after exiting our beta phase — it’s really just the beginning. 

We suggest that you consider a premium membership, even if you think Trickle is still missing some key features or is difficult to use. Think of Trickle as an investment in yourself, the learning community, and in the pursuit of a system for lifelong learning that works.

Trickle is bootstrapped, which means the founders have paid for its development out of our own pockets. We’ve avoided taking outside funding to maintain the purity of our mission. If you believe that we are onto something and if you want us to succeed, then consider supporting us right now by becoming a premium user. It’s an important time for Trickle. Your commitment to us at this stage will have a significant impact on our ability to succeed.

Are you ready to dive in and begin your lifelong learning journey?

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